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Member Spotlight

Mark Rubiolo, Bubbling With Energy Entertainment

Mark Rubiolo, Bubbling With Energy Entertainment

Bubbling With Energy provides entertainment and amusements for corporate events and private parties including jumping castles, mechanical bulls, su... Read more

Sarah Jenkins, SignaturePhoto Photography Courses

Sarah Jenkins, SignaturePhoto Photography Courses

Sarah Jenkins teaches half-day and 1-day photography courses in Sydney to beginners who have just bought their first DSLR camera as well as more in... Read more

Richard Lin, iParaV Pty Ltd

Richard Lin, iParaV Pty Ltd

Richard Lin is an IT consultant and the boss of iParaV Pty Ltd. Read more

Sandy Naidu, OzKidsActivities Pty Ltd

Sandy Naidu, OzKidsActivities Pty Ltd

OzKidsActivities is an online directory for kids activities, classes, entertainment, events and birthday party venues. Read more

Bree Cleal, Imageffect

Bree Cleal, Imageffect

Imageffect creates great branding solutions for small to medium sized businesses who care enough about themselves to realise that the way they pres... Read more

Sean Sherlock, SAmedia Website Solutions

Sean Sherlock, SAmedia Website Solutions

From small start-ups to seasoned soloists, SAmedia Website Solutions designs websites that enhance online position and improve new leads and recurr... Read more

Tom Evison, Enigma Technologies

Tom Evison, Enigma Technologies

Enigma Technologies provides IT implementation, support and deployment to a wide range of clients, from home users to multi nationals. Read more

Karen Curran, Unicorn Graphics

Karen Curran, Unicorn Graphics

With Unicorn Graphics, you get agency quality graphic design solutions at a lower investment with a person who has the ability and knowledge to do ... Read more

Tony Cosentino, The WordPress Guy

Tony Cosentino, The WordPress Guy

Tony Cosentino builds WordPress websites, trains businesses how to manage a WordPress site and provides long term fanatical support for WordPress s... Read more

Amy Barry, Pendle Party and Event Hire

Amy Barry, Pendle Party and Event Hire

Pendle Party and Event Hire is a family business that offers party and event equipment for hire to south east Queensland. Read more

Jan Bell, Bell’s Outsourcing Administration

Jan Bell, Bell’s Outsourcing Administration

Jan Bell is a virtual secretary who does administration and back office work from secretarial to bookkeeping. Read more

Dane Pymble, Small Business Wizardry

Dane Pymble, Small Business Wizardry

Small Business Wizardry gives small business owners the tools and resources they need to start and grow their business. Read more

Terri Mitchell, The Profit Frog

Terri Mitchell, The Profit Frog

The Profit Frog is The ASSET and CASH FLOW MAXIMISER for SMEs, searching for cash flow problems at their source, helping create cash flow budgets a... Read more

Simon Paxton

Simon Paxton

Simon Paxton helps people make their events exciting and memorable with performances of the mysteries of the mind. Read more

Karen Churchill, The Churchill Consultancy

Karen Churchill, The Churchill Consultancy

Karen Churchill helps her clients achieve their goals by communicating as well as possible with the people who matter to them. This can be done by ... Read more

Roland Hanekroot, New Perspectives Small Business Bootcamp

Roland Hanekroot, New Perspectives Small Business Bootcamp

Roland Hanekroot is a small business coach in Sydney who works with small business owners who want to make a big shift in their business and turn i... Read more

Felicity Van Rysbergen, Well Versed Copywriting

Felicity Van Rysbergen, Well Versed Copywriting

Well Versed Copywriting specialises in creating corporate web content, information architecture and analysis, and marketing documentation for a bro... Read more

Deb Pilgrim

Deb Pilgrim

Deb Pilgrim helps small business owners start, grow and lead their business, so that they can create the life they want. Read more

Jane Woolard, WordLaundry

Jane Woolard, WordLaundry

Specialising in editing, proofreading and copywriting, WordLaundry takes the froth and bubble from communications, leaving them crisp and squeaky c... Read more

Fiona Johnston, Peach Business Management

Fiona Johnston, Peach Business Management

Fiona works with small business owners getting started or growing an existing business. Her services include creating business plans, tax planning ... Read more

Mark Rubiolo, Bubbling With Energy Entertainment
Sarah Jenkins, SignaturePhoto Photography Courses
Richard Lin, iParaV Pty Ltd
Sandy Naidu, OzKidsActivities Pty Ltd
Bree Cleal, Imageffect
Sean Sherlock, SAmedia Website Solutions
Tom Evison, Enigma Technologies
Karen Curran, Unicorn Graphics
Tony Cosentino, The WordPress Guy
Amy Barry, Pendle Party and Event Hire
Jan Bell, Bell’s Outsourcing Administration
Dane Pymble, Small Business Wizardry
Terri Mitchell, The Profit Frog
Simon Paxton
Karen Churchill, The Churchill Consultancy
Roland Hanekroot, New Perspectives Small Business Bootcamp
Felicity Van Rysbergen, Well Versed Copywriting
Deb Pilgrim
Jane Woolard, WordLaundry
Fiona Johnston, Peach Business Management
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What say you?

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HomeWork smartMeasuring success

Work smart | Measuring success

“You can’t manage what you can’t measure!” It may be a worn out business cliché, but it is also an idea that big business has always successfully embraced - measuring customer satisfaction, productivity, product quality, marketing results and everything in between.

So why is measuring business performance so neglected in micro business? This section will get you excited about measuring your success by showing you five things you should be measuring to benefit your business and exploring topics such as split testing and key performance indicators .


Managing expectations: What do you expect?

04 Nov 11 | Deborah Jackson

Do you put yourself under pressure to achieve huge success way faster than is realistic? Overly idealistic goals could set you up for self-doubt and resentment. Here are some tips for managing expectations. Read more

Comments: 1

Business success: Is ‘making it’ a myth?

30 Aug 11 | Peter Crocker

It’s easy to look at other people, especially in business, and make the assumption that they’ve achieved their major business success goals. But have they? Read more

Comments: 31

Why measure business performance? And how?

16 May 11 | Rhys Roberts

If you want to improve the outcome of something you need to measure it. Apart from anything else, unless you measure business performance, you won’t be able to tell if it has improved. Read more

Comments: 8

Expert credentials: What makes you the expert?

22 Feb 11 | Sam Leader

We live in a world full of people purporting to have expert credentials. So how can you tell the difference between fly by nights and the real deal? Read more

Comments: 47

Financial benchmarking for small business

07 Jan 11 | Heather Smith

Used on an ongoing basis, benchmarks can improve your business performance and give you a competitive edge. Here’s what you need to know to get started with financial benchmarking. Read more

Comments: 0

The price of business success?

28 Aug 10 | Peter Fehon

Have you thought about what business success has cost you lately? If you don’t consider yourself successful just yet, what would you be prepared to pay for your dreams? Read more

Comments: 4

Business performance measurement

01 Nov 09 | Stacey Barr

Most solo entrepreneurs are "bright idea" junkies who see business performance measurement as tedious and non urgent. Yet wasted time, money and effort can be avoided by learning which bright ideas work and which don't. Read more

Comments: 4

The benefits of split testing

20 Sep 09 | Stacey Barr

Measuring is about knowing how things really are, instead of guessing. But it's also, possibly even more beneficially, about finding out what really works, instead of guessing. Read on to find out more about the benefits of split testing. Read more

Comments: 2

Better sales conversion through measuring

03 May 09 | Stacey Barr

For better sales conversion, you must eliminate waste. It’s easy to waste too much time and money trying to convert customers and waste revenue from failing to convert customers. To speed up the process, you must measure your Sales Conversion Rate. Read more

Comments: 6

Measuring business performance

11 Mar 09 | Robert Gerrish

In this video I speak with Stacey Barr about measuring the performance of a small business. How do we know where to focus our effort? By closely observing what works. Stacey shows us how. Read more

Comments: 2

Finding time to measure your business results

01 Mar 09 | Stacey Barr

"I know it’s important, but I’m too busy to measure my business results." Sound familiar? Then it’s time to change! Read more

Comments: 7

Five measures for micro business success

18 Jan 09 | Stacey Barr

If you could only measure five results in your micro business, to really ramp up its success, what do you think those five measures would be? Read more

Comments: 7

KPI's: Don’t stop the good stuff

12 Jan 09 | Robert Gerrish

As we hurtle into an uncertain year, you may be tempted to pull back on some business activities. So how do you decide what gets the chop? By getting clear on your Key Performance Indicators (KPIs). Read more

Comments: 4

Measuring performance: Are you just guessing?

13 Nov 08 | Stacey Barr

Maybe you’re familiar with the clichés that you get what you measure; you can't manage what you can't measure and what gets measured gets done. Read more

Comments: 6

Measures of success for your solo business

17 Dec 06 | Karen Morath

Without the reserved car parking space, the corner office or the large team of staff, what can we use as measures of success? How do we - and those around us - know we are successful? Read more

Comments: 6

 

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Small Business is Australia's fastest growing sector – this business community site was created for those running a small business of one to five people. Here the solo and micro business owner will find small business forums, a small business directory, free resources, help, tips and advice on: starting a small business; working smarter when working from home; effective small business marketing; small business networking; the solo psyche; staying balanced as a small business owner; small business technology advice and small business finance tips.

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